School is in session and you may be feeling a little like Ferris Bueller: “How can I possibly be expected to handle school on a day like this?” Prepare for the school year with gear for students, teachers and staff to make sure everyone is ready for class days.
Tradeshow season is just around the corner, starting in January with ASI Show Orlando, PPAI Expo and ISS Impressions Expo. With the big shows on the horizon, we thought we’d crack open the SanMar archives and take a look some of our favorite booths from years past. The 1990s Early 2000s The Last Decade What … Continued
If you’ve ever toyed with the idea of starting a podcast, you aren’t alone. The popularity of podcasts continues to rise each and every year, with more people seeking out quality content on the topics they care about at an all-time high. A 2019 poll showed that two-thirds of Americans listen to podcasts at least … Continued
The idea of quality is a surprisingly tricky concept — it can mean different things to different people. For one person, a quality shirt might be soft and comfortable. For another, the measure of quality could be how well a shirt stands up under tough wear and tear. “Quality,” whether we’re talking about apparel or … Continued
If you Google “storytelling for business”, you’ll find pages and pages of articles, blogs and classes related to this topic. And that makes sense because storytelling goes back eons. People have been sharing stories with one another as long as we’ve been around. We connect through stories. Far from being the latest marketing trend, telling … Continued
For companies looking to make a connection with the outside world, promotional products are key. Whether you hand out t-shirts with your company name or a stack of logoed pens sits on a convention table encouraging engagement, promotional products—and swag—are often the first point of contact for companies. Promotional products spark interest and excitement. Promotional … Continued
Do you remember your first concert? What about your first concert t-shirt? Do you still have it? Chances are that if you don’t you wish you did. Concert tees aren’t just pieces of promotional swag. They’re ways of celebrating our love for a particular musical artist, true, but they’re more than that. For those of … Continued
Twenty years ago, SanMar added Port & Company to our private label portfolio, offering a new selection of basics and a new value proposition for our customers. Since its founding, Port & Company has grown from two shirts to a collection of more than 140 tees, polos, sweatshirts, fleece, caps and accessories. With its depth … Continued
It’s no secret that the relationships we create with our customers can make or break our sales and, in the end, our bottom line. What may be a bit more unclear is exactly how to begin and then strengthen those relationships. First things first – it takes a dedicated amount of time and energy to … Continued
Pop-up shops are popping up everywhere – at tradeshows, restaurants, concerts and even as a store within a store. With brick-and-mortar costs on the rise and traditional retail struggling, big brands have started to recognize the power of the pop-up. Look to the likes of Target’s Bullseye Bazaar and Amazon’s Treasure Truck for examples of … Continued